Citi Lucites

Goal: To produce 125,000 Lucites displaying the Citi Mission Statement in 18 languages and distribute them to over 100 countries.

Solution: We produced the product offshore and using turnkey logistics, handled fulfillment directly out of China. We also oversaw QC onsite in the factories with our US Creative Staff.

Results: Citi saved over $10 per unit versus the domestic cost which resulted in a savings of over $1,200,000.  In addition, fulfillment facilitated out of  China accelerated the process by 90 days.