Backyard Concept: Where Business Meets the Backcountry
How One Advocacy Firm is Powering New Hampshire's Outdoor Economy by Building Backcountry Trails.
A Forward-Thinking Advocacy Firm Focused on the Outdoor Recreation Space
Tyler Ray is the founder of Backyard Concept (BYC), an outdoor advocacy firm working at the intersection of recreation, conservation, and community impact. Through its work with businesses, outdoor organizations, non-profits, and individuals, Backyard Concept helps build a more inclusive community environment that celebrate the outdoors while protecting the landscapes that make those experiences possible.
The PK team sat down with Tyler to learn how Backyard Concept is expanding access to backcountry recreation, strengthening regional partnerships, and creating long-term stewardship models that benefit both people and place.
"At the end of the day, what is the outdoor industry without clean water, air, or land?"
-Tyler Ray, Founder
Backyard Concept’s Impact by the Numbers
Through our 1% for the Planet contribution, Backyard Concept’s clients, Granite Outdoor Alliance (GOA) and Granite Backcountry Alliance (GBA), have delivered measurable impact across the region:
130
130 members in BYC’s outdoor industry business alliance from cross-sector industries including manufacturing, hospital, retail, and entertainment
14
14 communities created through the backcountry ski glade network across New Hampshire and Western Maine
30k
30,000 Hours Volunteer Work
55k
55,000 vertical feet of backcountry ski trails created in the last 7 years